Bulova 1958 Bulova 23

Submitted by Snuggs7 on
D
Manufacture Year
1958
Movement Jewels
23
Case Serial No.
C819865
Case shape
Round
Case color
Yellow
Case Manufacturer
Bulova
Gender
Mens
Watch Description

This was my great grandfathers self winding watch.  All I know of it so far is as follows

1958. -  "I". -  14KT Gold. -  23 Jewels

I have found the same watches on here, but not with Coca Cola.  I don't intend to sell it, but have always wanted to know it's approximate worth, and any other details that can be given to me.  Also, I cannot open it myself, and I do believe I had the band changed yrs ago.  I don't remember what the original looked like or if I have it stored somewhere.

Thank you so much!

1958 Men's 23 Jewels 14KT Coca Cola logo watch
1958 Men's 23 Jewels 14KT Coca Cola logo watch
1958 Men's 23 Jewels 14KT Coca Cola logo watch
I finally got the tool to open it up
I am not sure if you can see what it says or not (underside of watch back)
another pic of open back
mybulova_admin
Posted October 7, 2024 - 6:19am

I'd like to know more of the history on how Coca Cola became involved with Bulova. I think we have an advert somewhere that might shed some light on these particular branded watches.

Model wise your watch is a 1958 Bulova 23 "D". Loving the solid gold case,

1958 Bulova 23 "D"

Snuggs7
Posted October 7, 2024 - 10:44am

Thank you so very much for the correction!  I thought it was "I" but am so grateful to know for sure it is a "D".  That is so exciting to find out!!!

I hope to find out more as far as the Coca Cola on it goes.

 

Thank you!!!!!!!!

Kathy L.
Posted October 7, 2024 - 10:54am

Love it!

1958 Bulova 23 "D" looks like a good match

JimDon5822
Posted October 7, 2024 - 12:07pm

Great piece of Coca Cola memorabilia.  1958 Bulova 23 "D" with custom dial.    I am surprised it is not engraved with service award engraving so probably a sales award watch.

Snuggs7
Posted October 7, 2024 - 4:06pm

You know, I wondered myself if he was given this watch from his job.  He worked for Chevron for MANY, MANY years, and they always gave gifts from time to time.  So you may be on to something there!

 

Thank you!

Snuggs7
Posted October 7, 2024 - 4:11pm

I wish I could post the picture I found in the comments, but I did come across a 1958 Bulova with coca cola on it as well.  If you google 1958 coca cola bulova it comes up.   I believe it sold for 150. 

Snuggs7
Posted October 7, 2024 - 4:15pm

I don't know how to go back and edit my precious post, but I have found several 1958 bulova with drink coca cola on them.  I saw many of them today while looking around on google.

Snuggs7
Posted October 9, 2024 - 5:32pm

I was finally able to get the back off with my new tool!  The underside says Bulova 14k New York with 4 numbers.. the first number is hard to see, I think it's a 3 or an 8 followed by 856.