New Bulova watch ads 1960-1969

Post your new Bulova watch ads from 1960-1969 here.

IMPORTANT: When adding adverts please try and also include the models referenced. This helps when searching the site.

plainsmen

Posted April 8, 2018 - 6:54pm

1961 Heppner OR May Sea King D and M

plainsmen

Posted April 8, 2018 - 6:55pm

1961 Heppner OR Nov 23 Diamond Dream A E I

plainsmen

Posted April 8, 2018 - 7:12pm

1961 Heppner OR Nov Diamond Dream A and H

plainsmen

Posted April 8, 2018 - 7:12pm

1961 Heppner OR Sept RN and Lady Bulova

plainsmen

Posted April 8, 2018 - 7:13pm

1962 Heppner OR Apr Clipper A C

plainsmen

Posted April 8, 2018 - 7:48pm

1962 Heppner OR Aug Clipper A E

plainsmen

Posted April 8, 2018 - 7:48pm

1962 Heppner OR Mar 23 30 Leading Lady Diamond La Petite

plainsmen

Posted April 9, 2018 - 1:08am

1962 Heppner OR May Clipper A I

plainsmen

Posted April 9, 2018 - 1:09am

1963 Heppner OR Nov Dew Drop

plainsmen

Posted April 9, 2018 - 1:10am

1963 Heppner OR Sept Sunburst L J H

plainsmen

Posted April 9, 2018 - 1:11am

1964 Heppner OR Dec Diamond Dream Clipper A Clipper I Dewdrop

plainsmen

Posted April 9, 2018 - 1:29am

1964 Heppner OR Jun Date King A E

plainsmen

Posted April 9, 2018 - 10:19am

1965 Heppner OR Jun Date King A B

plainsmen

Posted April 9, 2018 - 10:20am

1965 Heppner OR May Diamond Perscilla First Lady

plainsmen

Posted April 9, 2018 - 10:20am

1966 Heppner OR Dec Lady of Fashion A H C J

plainsmen

Posted April 9, 2018 - 10:21am

1967 Heppner OR Feb Mermaid AW

plainsmen

Posted April 9, 2018 - 10:55am

1967 Heppner OR Nov Lady of Fashing A C F G

plainsmen

Posted April 9, 2018 - 7:57pm

1968 Heppner OR Sept Sea Flight K

plainsmen

Posted April 9, 2018 - 10:05pm

1969 Heppner OR May Oceanographer E - Sea King D - First Lady E - Miss America AE

plainsmen

Posted April 9, 2018 - 11:43pm

1970 Heppner OR Dec Sea King DV - NG - DS - DJ

Geoff Baker

Posted April 10, 2018 - 7:22am

Nice work Jerin - you sure hit the jackpot in Heppner OR! Great looking adverts.

mybulova_admin

Posted June 23, 2018 - 12:11am

1965 Bulova Candlelight

1965 Bulova Candlelight watch advert

Concerto 'KK', Date King 'PA', First Lady 'E', Commander 'A' & 'E'

1965 Bulova Watches Concerto, Date King, First Lady, Commander

Leading Lady 'E', Date King 'GG', Lady Bulova 'K', Commander 'H', Goddess of Time 'CC'

1965 Bulova watches, Leading Lady, Date King, Lady Bulova, Commander, Goddess of Time

Andersok

Posted July 8, 2018 - 8:49pm

1961 San Bernardino Sun

Senator, American Clipper, Bulova 23, Craftsman, Miss America, Aqua Queen, First Lady, La Petite

The Craftsman closeup:

There were two Craftsman variants listed in the 1961 pricelist at $71.50, the 'H' and the 'J'. Both are listed with Yellow case, the 'J' is also listed with a Black dial.

JimDon5822

Posted October 28, 2018 - 8:44am

The Craftsman seems to be a new model. The case in this one is very similar to my 1970 unknown. I wonder if there were a line of Craftsman watches using this case with textured dials?

ncmountie

Posted September 28, 2018 - 1:38pm

Nov 29, 1962 - The Terre Haute Tribune, Terre Haute, Indiana - Rawlings

Andersok

Posted October 7, 2018 - 7:25pm

1969 Virginia Highland Recorder

Sea King 'DU' | Lady of Fashion 'AU'

JimDon5822

Posted December 12, 2018 - 7:53pm

The Pittsburgh Press (Pittsburgh, Allegheny, Pennsylvania) · 14 Oct 1960

1960 Pittsburgh Pirates World Series Watch

This is a fascinating watch. It is a 14kt Gold watch with 20 diamonds on the dial. Several players on the 1960 Pittsburgh Pirates World Series Championship team was gifted one by Wilkens jewelers for being a winning pitcher or hitting a home run. The manager received one also. It appears it was also offered for sale. I wonder if the Pirates ones were engraved.

Andersok

Posted December 16, 2018 - 8:53pm

1965 Philadelphia Enquirer

Snorkel model and the 24-hour Mercury model

JimDon5822

Posted December 19, 2018 - 10:52am

Placing this 1960 ad but this model goes back to 1959 as I have a movement and dial from 1959 that is a match. Hopefully a complete model shows up. I am also including a picture of a dial and movement from the 1959 version I have.

The Sentinel (Carlisle, Cumberland, Pennsylvania, United States of America) · 21 Dec 1960

1959 Jaguar (New Model...14kt gold case is missing)

JimDon5822

Posted December 20, 2018 - 9:04pm

The News-Herald (Franklin, Venango, Pennsylvania, United States of America) · 9 Jan 1964

1964 Diamond Dream "I" (possible new variant)

JimDon5822

Posted December 20, 2018 - 10:01pm

The Sandusky Register (Sandusky, Erie, Ohio) · 24 Mar 1966

1966 Goldcraft "BB"

1966 Golden Goddess "AL"

JimDon5822

Posted December 20, 2018 - 10:11pm

The Ligonier Echo (Ligonier, Pennsylvania, United States of America) · 8 Dec 1966

1966 Goldcraft "C"

1966 La Petite "CA"

Andersok

Posted December 21, 2018 - 1:47pm

1969 - Circleville Herald OH

SEA KING 'BD' | SEA KING 'EU' | MISS LIBERTY 'G' | FIRST LADY 'J'

Andersok

Posted December 21, 2018 - 1:48pm

1969 - ENTERPRISE JRNL MISSISSIPPI

SEA KING 'BG' (30 JEWELS)

Andersok

Posted December 28, 2018 - 9:03am

1968 Boston Globe

Concerto | Ensign | Miss Liberty | Surf King

JimDon5822

Posted April 28, 2019 - 2:38pm

The Honolulu Advertiser (Honolulu, Hawaii, United States of America) · 5 May 1968

First Lady "E"

Flight Nurse "K"

Clipper "I"

Leading Lady "LN"

Sea Flight "K"

DewDrop "AK"

Andersok

Posted January 20, 2019 - 8:27am

1964 Ottawa Citizen, Canada

Surf King | Squadron H

JimDon5822

Posted March 2, 2019 - 1:03am

The Town Talk (Alexandria, Rapides, Louisiana, United States of America) · 17 Dec 1969, Wed

New variant of Safari. This one is a 1969 Safari "B"

Dayton Daily News (Dayton, Montgomery, Ohio, United States of America) · 7 Nov 1969, Fri

1969 Safari "C"

JimDon5822

Posted March 2, 2019 - 1:18am

The Sydney Morning Herald (Sydney, New South Wales, Australia) · 3 May 1967, Wed

Interesting models from Australia. Unfortunately no names just model numbers.

Kathy L.

Posted March 8, 2019 - 6:28pm

19 Dec 1969 Pensacola, Florida. That Time Center is pretty cool! Athena, Juliet, Calendar, Time Center

JimDon5822

Posted March 15, 2019 - 9:17pm

Corsicana Daily Sun (Corsicana, Texas) · 1 Sep 1960, Thu

This appeears to be a new model name. t is not listed in the pulldown and no searches come up with this name.

1960 Diamond Classic "A"

1960 Diamond Classic "C"

1960 Diamond Classic "F"

TexasLady

Posted February 25, 2020 - 8:08pm

JimDon, do you have any other Diamond Classic watches in your Line Books?

Kathy L.

Posted March 22, 2019 - 11:46am

Arizona Daily, Jun 29, 1960 and The Perry County Times, Penn, May 12, 1960. The New 23 Jewel President.

JimDon5822

Posted March 30, 2019 - 9:39pm

Interesting chocolate dial and diamond Dior

Quad-City Times (Davenport, Iowa) · 15 Dec 1972, Fr

JimDon5822

Posted April 8, 2019 - 1:09pm

Interesting Canadian ad showing the American Eagle as just "Eagle" . As a matter of record it should be noted if not already.

The Vancouver Sun (Vancouver, British Columbia, Canada) · 8 Oct 1960

Lido B

Eagle E

Rhapsody AA

JimDon5822

Posted April 28, 2019 - 11:48pm

The Terre Haute Tribune (Terre Haute, Indiana) · 11 Jun 1967

1967 Minuteman N

JimDon5822

Posted April 13, 2019 - 11:58pm

The Decatur Herald (Decatur, Illinois) · 23 Nov 1967

1967 Rubaiyat G

Confirms the Rubaiyat came in 1967 in 14kt white gold along with whtie and back dial options.

JimDon5822

Posted May 12, 2019 - 11:16am

Ok here is one for for the sleuths of the site. I found these ads from 1961 & 1962 referencing a men's and ladies model called the "Fifth Ave". It seems to be a new name in the database. There are no pictures or clarification if it is a Bulova or a Caravelle. That being said it is a higher priced watch which seems to rules out Caravelle. I am putting it on this forum do document its reference. I wonder if the model is one of the unknowns.

1961 Fifth Avenue

1962 Fifth Avenue

News-Press (Fort Myers, Florida) · 2 Dec 1962, Sun

Arizona Daily Star (Tucson, Arizona) · 9 Jun 1961

JimDon5822

Posted May 13, 2019 - 12:06am

I found a picture of the mens. It sure looks like a 1960 Surf King but not like the 1961 Surf King which as a different case. Did they change the 1960 Surf King to a 5th Avneue in 1961?

1961 5th Ave.

1961 Fifth Ave.

The Gazette and Daily (York, Pennsylvania) · 1 Nov 1961, Wed