Post your new Bulova watch ads from 1960-1969 here.
IMPORTANT: When adding adverts please try and include the models referenced and year. This helps when searching the site.
The Sentinel (Carlisle, Pennsylvania) · 15 May 1969, Thu
Lady of Fashion "AO"
Date King "NY"
Concerto "BA"
Banker "K"
Miss America "AC"

Pittsburgh Post-Gazette (Pittsburgh, Pennsylvania) · 30 Nov 1965 - 1965 Date King PE

Daily News (New York, New York) · 12 Jun 1969 - 1969 Senator 18KT gold. Very close to the 1964 18kt gold unknown,

The Sheboygan Press (Sheboygan, Wisconsin) · 9 Dec 1964
1964 First Lady "I" - 1964 First Lady "E"

Wow! What an ad.
The Pittsburgh Press (Pittsburgh, Pennsylvania) · 20 Dec 1964, Sun






The Pittsburgh Press (Pittsburgh, Pennsylvania) · 20 Dec 1964
1964 Sun Gold "E" or 1964 Sungold "E". in 14kt white gold. Also available in yellow gold

Honolulu Star-Bulletin (Honolulu, Hawaii) · 2 Dec 1968
1968 President "D" - 1968 President "C" - 1968 First Lady "E" - 1968 First Lady "G"

Miss America "M" (yellow) and "N" (white), The Logan Daily News Dec 28 1967, The Robesonian Aug 7 1967, Rushville Republic Mar 18 1967



Dec 8, 1967, The Star Press. The Diamond Goddess "A","C", "D", "F", "H"

The Diamond Romance Collection "A", "B", "D", "E", "H". June 19, 1966, The Decatur Herald, Decatur, IL, other ad from Nov 1966.



LADY PETITE G, LADY PETITE J AND MARQUISE N
TIMES-ADVOCATE, ESCONDIDO, CA MAY 9, 1968

Messenger - Inquirer
Owensboro, KY - MAY-09-1963
LA PETITE "T" 50 Diamonds in 14K White Gold, 23 Jewel

In reply to Messenger - by TexasLady
I totally missed this advert. Spend some time today researching the linebooks only to find that yes it is the 'T' variant.
Good advert find.
The News Leader
Staunton, VA DEC-06-1963

The Jackson Sun
Jackson, TN - DEC-08-1963
LA PETITE - 2 DIAMOND

New to the site: I identified my father's 1964 Bulova Sea King watch from your photos and using the imprint on the back. Any suggestions for a San Francisco-based restorer/repairer who can work on this watch? It would need cleaning, a replacement crystal, and restoration as it currently is not working (although I haven't tried winding it as I don't want to damage anything). I am also comfortable shipping it to a capable/qualified professional if no one has any recommendations in the SF-bay area. Please reply to me at garmel@stanford.edu (if that makes things easier). Thank you, Gus
The Leader-Post (Regina, Saskatchewan, Canada) · 27 Mar 1967,
1967 Golden Centennial "J" - Matches this unknown. https://www.mybulova.com/watches/1967-unknown-1402

Macleans 1967 Golden Centenial Colllection with variants. Two unknowns ID'd. Full page ad sent to Admin to post on the Vintage Ad page.

Interesting 1962 ad referencing a model called
1962 Caribbean
No pic but something that might turn up one day.
The Tampa Tribune (Tampa, Florida) · 23 Dec 1962

In reply to Interesting 1962 ad by JimDon5822
Well guess what turned up. Confirmation and picture for this new model. It appears to have a vertical striped dial. Also confirmed this model was around until 1964 as it is in the 1964 price list.
1962 Bulova Caribbean
Fort Worth Star-Telegram (Fort Worth, Texas) · 30 Nov 1962
Great clear ads from the 1961 Houston Jewelry Company catalog.




Times Colonist, June 9, 1960. Beau Brummel 3 diamonds, 21 jewels, yellow or white gold filled. The Knoxville News Sentinel Dec 16, 1960.


December 1961 ad from Australia
1961 Bulova Continental (2 versions). Possible new name or australian name of US model.



A clearer picture of the 1961 Bulova R.N.
1961 Bulova RN
The Logansport Press (Logansport, Indiana) · 5 May 1961

Nice clear ad from 1961
Daily News (New York, New York) · 3 Dec 1946
1946 Bulova Catherine
1946 Bulova Violet
1946 Bulova Officer
1946 Bulova Andrew
1946 Bulova Convoy (New year for this model)

1966 Bulova Goddess of Time "AA"

New model name not listed in the database. Finally found confirmation ad to my earlier forum post.
1962 Bulova Caribbean
Fort Worth Star-Telegram (Fort Worth, Texas) · 30 Nov 1962
In reply to New model name not listed in… by JimDon5822
According to the 1964 Price list it came in two models "EE" assume white dial and "FF" black dial.
1962 Bulova Ensign AW
The Des Moines Register (Des Moines, Iowa) · 9 Dec 1962
1960 Bulova Pierson (New Model Name) There are several references to a Pearson in the 1964 Bulova price sheets but this one is spelled Pierson. Found three additional ads in Florida for this watch describing it as Pierson. Same ad different newspapers. Wonder if this is in fact the Pearson and the ad was created with a mispelled Pierson.
The Tampa Tribune (Tampa, Florida) · 13 Mar 1960
In reply to 1960 Bulova Pierson (New… by JimDon5822
A misprint I think. In Bulova pricelists we do not find Pierson but only Pearson. It is not unusual to find dealer prepared adverts with mixed up images and / or names. The style on this one seems more mid fifties.
1960 Bulova Wellington (New year for this model)
The Newport Daily Express (Newport, Vermont) · 19 Dec 1960
1967 Bulova Mariner "C" (New Model Name?)
1967 Miss Universe "A"
The Ottawa Citizen (Ottawa, Ontario, Canada) · 26 Jan 1967

1966 Bulova Mariner "C"
Times Colonist (Victoria, British Columbia, Canada) · 3 Feb 1966

Found this ad from 1961 referencing a new name not in the database. The Custer County Chronicle (Clinton, Oklahoma) · 23 Nov 1961
1961 Bulova Skyclipper (or Sky Clipper)

Went to the 1961 line book and confirmed the model. Came in stainless and yellow gold plate.


Interesting ad. I do not recall a Bulova in 2001 A Space Odyssey. Only the Hamilton. Probably just the actor wore it on the TV show during and interview and it was noticed but thought I would but it out there.
The Age (Melbourne, Victoria, Australia) · 30 Apr 1968, Tue · Page 12

1963 Bulova Snorkel
January 1963 Motor Boating Magazine

Not technically a watch ad but I thought it was interesting. Bulova parts ad from the Jewelers Circular dated 1960.
Interesting ad for a 1967 Bulova American Eagle "Y". I wonder what sets this apart from the Bulova American Eagle F?
The Montgomery Advertiser (Montgomery, Alabama) · 27 Nov 1966, Sun · Page 60

1964 JC Penney Spring Summer Catalog p.669

1963 JC Penney Fall Winter Catalog p. 701

1960 Bulova Bulova Beau Brummell and other diamond dial watches.
va
1969 Bulova Skystar
Freeport Journal-Standard (Freeport, Illinois) · 26 May 1969, Mon · Page 9


Calgary Herald - November 18,1967 P.36 Sea King "AK", Date King "NQ", Minuteman "P"



Calgary Herald - November 30, 1961 P.9



Calgary Herald - December 10, 1960 p16
Motorboating, January 1963 - Bulova Snorkel

* No asking on why I was searching "Motorboating".
Interesting ad from Canada showing two new model names plus a Baby Bulova Doll?
Sault St. Marie, Ontario, Canada · Thursday, November 30, 1961
1961 Bulova Parisienne
1961 Bulova Suburban

1960 Coronet Magazine
1960 Bulova Emperor

