New Bulova watch ads 1940-1949

His Excellency "MM", seems to be a name change from the Statesman in 1947.  First ad The_Kansas_City_Star_Wed__May_7__1947_, second Green_Bay_Press_Gazette_Mon__Nov_10__1947_

Here are numerous ads dated 1941-1942 identifying a Bulova Watertight as a legitimate model name unlike the Watertite name.  I secured the box which I posted in the forum and believe two different models were sold as a Bulova Watertight.   There is a yellow gold plated model as noted in the ad and a stainless case like this one https://mybulova.com/watches/1940-watertite-9242.  I just purchased the yellow gold model. Like the one picture here.  This version has lumed hands and hour markers. More to come when I get it in. 

Here is a new model name.   1941 Bulova Eugenia from this ad.  Also confirmed name in the 1943 Crystal Catalog

The Pittsburgh Press

17 Dec 1941, Wed · Page 12

Here is an interesting ad from 1941.   This is a 1941 Bulova Emilie.   I have not seen another spelling like this.  I am wondering if it is different from the Emily.  

The Pittsburgh Press

17 Dec 1941, Wed · Page 12

Here is an ad confirming the Watertight came in yellow gold case with lumed arabic hour markers and hands with 15J movement.

1941 Bulova Watertight. (Name with the Watertight spelling is not in the model name pull down)

Evansville Press

25 Sep 1942, Fri · Page 8

Here is a new name for the database from a 1945 ad.  1945 Bulova Cornwall.

The Birmingham News

Birmingham, Alabama · Friday, November 30, 1945

Here is a text only 1947 ad showing the name "ARLINGTON" name which is a new time period for this name.  

Lubbock Evening Journal (Lubbock, Texas) · 10 Jun 1947, Tue · Page 1

1948 Bulova Molly Stark

1948 Bulova Oxford

1948 Bulova Susan

1940 Weisfield and Goldberg Gift Book two page color ads

Page 1

Ladies

• Priscilla
• Elizabeth
• Audrey
• Dauphine
• Florence Nightingale (First time seeing this with Florence.  Possible new name for this unique center second watch)
• Lorma
• Miss America
• Lady Bulova
• Marlene
• Evelyn

Men’s

• Chesterfield (pocket watch)
• Tuxedo (pocket watch)
• Ben Hur
• Ambassador
• Buckingham
• American Clipper
• Minute Man
• Revere

Page 2

Ladies

• Patricia
• Lido
• Lady Bulova
• Goddess of Time
• Dolly Madison
• Martha Washington
• Gilda
• Pandora
• Roberta

Men’s

• Ranger
• Corrigan
• Lone Eagle
• Ambassador
• American Eagle
• Wilson
• Rite Angle

The Colorado Transcript, Number 30, May 23, 1940 MARCELLE

1947 Bulova Aviator advert

April 1 1946 New York Daily News 

1946 Bulova Medico.   Note 17J.

Dec 15 1944 The Herald Statesman (Yonkers NY)

1944 Bulova Medico. (Note 17J.)

Nov 4, 1944 The Bayonne Times Bayonne NJ

1944 Bulova Medico

1940 Bulova Bruce 

Evening star. [volume] (Washington, D.C.), December 22, 1940, Page C-12, Image 42

The Tacoma times. [volume] (Tacoma, Wash.), December 16, 1939, Page 3, Image 3

The 1940 Bulova Grant....

Evening star. [volume] (Washington, D.C.), September 27, 1940, Page A-7, Image 7

1940 Bulova Senator "A"

Evening star. [volume] (Washington, D.C.), May 17, 1940, Page A-7, Image 7

Buckingham and Faith

Interesting they advertise them as doctors and nurses watches.

Detroit evening times., October 01, 1943, 8 STAR, Page Page 8, Image 8

Clipper, Medical Center

Tucson_Daily_Citizen_Wed__May_19__1948 The Broker

1941 Bulova Creations full color ad.  Unfortunately no names.

1940 Creations by Bulova full color Ad.  Unfortunately no names.

Here is an ad showing a 1945 Bombardier.  It appears to be a War Ace but with an expansion bracelet. So I propose:

1945 Bulova War Ace  (14kt Pink Gold, Leather Strap)

1945 Bulova Bombardier (14kt Pink Gold, Expansion Bracelet)

Daily News (New York, New York) · 5 Dec 1945, Wed · Page 419

The Enid Daily Eagle

25 Jun 1948, Fri · Page 15

1948 Bulova Heiress of Time

Daily News

New York, New York · Tuesday, December 17, 1946

Baldwin

1945 Sunday Magazine Ad

New name for the database 1946 Bulova Lois

The Philadelphia Inquirer (Philadelphia, Pennsylvania) · 27 Aug 1946, Tue · Page 4

1941 Bulova Minute Man "J"

The Greensboro Record

17 Dec 1941, Wed ·Page 5

1948-1949 Bulova Lord Springfield

I don't think I have seen an add for a His Excellency RR.   At least we know it is 14kt Gold and 21J.

Honolulu Star-Bulletin

03 Jun 1948, Thu ·Page 2

The Washington Daily News (Washington, District of Columbia) · Mon, Oct 2, 1944 · Page 14

1944 Bulova Pilot    (Black dial and lumed hands version of the Commodore)

Detroit Evening Times - December-09-1943

Bulova Dolly Madison, Christine "B"

Here is a new name for the database.    Unfortunately the photo is not clear.  

1941 Bulova Goddess of Liberty

Interesting ad from Canada showing the name 1945 Miss War Worker "C".  I am not sure if there is a U.S. model name for this watch.

1947 Bulova Miss Excellency

New model name:  Bulova "Carlotta", also and ad for the smaller 14k rose gold man's watch.

Oct-18-1944-Troy-Record-p-4 - Montgomery Ward Ad - Sandra Carlotta Comptroller

Ads were cut and pasted from a larger ad with different brands.

Confirmed here with a similar Montgomery Ward ad from a different newspaper:

Oct-25-1945-Salt-Lake-Tribune-p-7 Carlotta

Looks like we have an ad for a couple of the pink solild gold watches with rubies.  Alas... no names:

Aug-18-1944-Long-Beach-Independent-p-79

December,5-1941-New-Castle-News-p-15 Duchess

I don't see that we have her named, or at least she doesn't come up in the search.  The 1941 Bulova "Duchess".  This ad has quite a bit better detail to see her:

Ebony Magazine 1949-07: Vol 4 Iss 9

1949 Bulova Regent, Her Excellency H, His Excellency NN

1946 Bulova Judith (new time period for this model name)

The Californian

Salinas, California · Friday, October 25, 1946