Preliminarily I'd say 1935 Miss America. The case is 10 K rolled gold marked "Bulova Fifth Ave New York". The movement is a 7 jewel 6AE marked 1936 (square). The movements for similar Miss Americas in the database are 6AF, not 6AE. They all or most are 7 jewels but there's at least one ad in the database that says 15 jewels. So there seems to be some variability. The watch is as I received it. It runs and keeps time. edit Alex: movement changed to 4AE and year to 1936, the year that the "Bulova, fifth ave, New York" signature was introduced.
Neat one, Tom, agreed
1935 Miss America. Here is another ad

A nice looking watch and a good match.
1935 Bulova Miss America
1935 Bulova Miss America it is.
100% agree with Bulova Miss America. By far one of Bulova's most popular ladies watch name.