So I stole this auction a few days ago.
https://www.ebay.com/itm/316189318117?mkcid=16&mkevt=1&mkrid=711-127632…
Split in half, I snagged a 1928 Bulova Miss America and another ladies for $20 each!
Now it's the other watch I wanted to discuss.
I don't have it in hand yet but I think it could be a 1921 Lady Maxim, pictured in this 1921 Hudson Maxim ad.
The case (American Standard) on the subject watch matches that ad, as does the dial. I can't read it, but it doesn't seem the movement is a Bulova movement, though its a 15 jewel. That being said in the 1921 Hudson Maxim (Lady Maxim) ads, do not mention Bulova anywhere, but does mention 15 jewels.
It's not until 1922 and 1923 do we see the Lady Maxim now renamed the "6714" ads quoting "fine 17 jewel Bulova movement"
1923 shows the same watch in an 18k 25 yr (filled) case.
Once I have the watch in hand I'll update, but thought it interesting anyway.
That's a score either way you look at it.
I don't think it's a Lady Maxim though or even a Bulova watch. As Alex has previously pointed out, the American Standard Watch Case Company were selling cases on the open market. Jim recently posted some adverts that confirm this, so I guess we can no longer always affiliate these solely with Bulova watches.
I can't make out the name on the movement, but again I believe a number of companies were probabl;y using these. There's no typical Bulova type stamping on it. "
Love the Miss America though for $20. WOW!